Persuasion, pride and prejudice: how ads work-Reference-Cited by-同舟云学术

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Persuasion, pride and prejudice: how ads work

Published:2000-01 Issue:3 Volume:19 Page:299-315
ISSN:0265-0487
Container-title:International Journal of Advertising
language:en
Short-container-title:International Journal of Advertising

Author:

Ambler Tim

Publisher

Informa UK Limited

Subject

Marketing,Communication

Link

https://www.tandfonline.com/doi/pdf/10.1080/02650487.2000.11104803

Reference27 articles.

1. Impaired recognition of emotion in facial expressions following bilateral damage to the human amygdala

2. Agres, Stuart J., Edell, Julie A. & Dubitsky, Tony M. (1990)Emotion in Advertising: Theoretical and Practical Explorations.New York: Quorum Books.

3. Austen, Jane (1817)Persuasion(Chapter 2, p 14 in the 1903 edn). London: J.M. Dent.

4. The amygdala and emotional memory

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