Consumption of collectible experiences in different tourist destinations

Author:

Silva Maria Natalia Ferreira daORCID,Costa Marconi Freitas daORCID

Abstract

Purpose: This research aims to analyze whether productivity orientation, change-seeking, and materialism influence the consumption of collectible experiences in different tourist destinations.Design/methodology/approach: It was necessary to carry out a quantitative research, of a single cross-section, with a non-probabilistic sampling for convenience. An online survey was adopted using the snowball technique to collect the data. The sample has 601 participants and the data were analyzed using Structural Equation Modeling. An online survey was conducted over 7 days, starting on October 12, 2020, and concluding on October 18, 2020, to analyze and interpret the data collected from the survey. Originality: The findings of this investigation show that individuals who collect tourist experiences are oriented towards productivity. That is, they are concerned with using time productively and doing as many activities as they can, like visiting as many tourist destinations as possible in the shortest possible time.Findings: The results indicate that productivity orientation and change-seeking positively influence the consumption of collectible experiences in different tourist destinations. That shows that individuals want to visit new places and have different experiences while optimizing their time and changing their routine. Theoretical/methodological contributions: The productivity orientation positively influences change-seeking. In turn, it is emphasized that materialism does not have a positive influence on the consumption of the aforementioned experiences.

Publisher

University Nove de Julho

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