The Influence of Holidays on Wine Purchasing Behaviour: Marketing and Tourism Insights Based on a Holiday Experience in Greece

Author:

Alamanos Eleftherios1,Kuznesof Sharron2,Ritson Christopher2

Affiliation:

1. Lincoln Business School; University of Lincoln; Lincoln UK

2. School of Agriculture, Food and Rural Development; Newcastle University; Newcastle Upon Tyne UK

Publisher

Wiley

Subject

Nature and Landscape Conservation,Tourism, Leisure and Hospitality Management,Transportation,Geography, Planning and Development

Reference44 articles.

1. The development of olive tourism in Western Australia: a case study of an emerging tourism industry;Alonso;International Journal of Tourism Research,2010

2. Bachelor L 2012 Wine awards: Greece given reason to raise a glass http://www.guardian.co.uk/money/2012/may/22/wine-awards-greece-raise-glass

3. Reaching low-income families: focus group results provide direction for a behavioral approach to WIC services;Birkett;Journal of the American Dietetic Association,2004

4. Linking wine preferences to the choice of wine tourism destinations;Brown;Journal of Travel Research,2005

5. Place-based marketing and regional branding strategy perspectives in the California wine industry;Bruwer;Journal of Consumer Marketing,2010

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