The A/B Testing Problem
Author:
Affiliation:
1. Wharton, Philadelphia, PA, USA
2. Microsoft Corporation, Redmond, WA, USA
3. Columbia University, New York, NY, USA
4. Homeaway, Austin, TX, USA
5. Microsoft Research, Cambridge, MA, USA
Funder
Sloan Research Fellowship
Publisher
ACM
Link
https://dl.acm.org/doi/pdf/10.1145/3219166.3219204
Reference3 articles.
1. Some Aspects of the Sequential Design of Experiments
2. ON THE LIKELIHOOD THAT ONE UNKNOWN PROBABILITY EXCEEDS ANOTHER IN VIEW OF THE EVIDENCE OF TWO SAMPLES
3. Foundations of a General Theory of Sequential Decision Functions
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1. Comment on: “Confidence Intervals for Nonparametric Empirical Bayes Analysis” by Ignatiadis and Wager;Journal of the American Statistical Association;2022-07-03
2. On Post-selection Inference in A/B Testing;Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data Mining;2021-08-14
3. Influence Maximization Based Global Structural Properties: A Multi-Armed Bandit Approach;IEEE Access;2019
4. Improving Treatment Effect Estimators Through Experiment Splitting;The World Wide Web Conference on - WWW '19;2019
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