Enhancing user experience in the digital service environment: A comprehensive study on the design and evaluation of internet‐based healthcare products

Abstract

AbstractRationaleIn the era of burgeoning digital technology, healthcare is a challenging transformative change towards virtual and digital platforms. Internet‐based healthcare services are emerging as a popular trend within the medical area. User experience (UX) is paramount for the healthcare service, as it significantly influences experience satisfaction and fosters user viscosity. Gaining a profound understanding of users' demands and crafting services that align with their expectations is essential.MethodsConsequently, exploring an effective design approach for the digital healthcare service that prioritizes UX along with utilizing a comprehensive evaluation methodology to handle UX data, is of profound importance. This study introduces a design methodology for Internet‐based healthcare products grounded in the UX and mental (UX‐M) model. Aiming to refine the Internet‐based healthcare product design by integrating insights from the experience data, it employs the Delphi‐ANP and the fuzzy comprehensive evaluation to determine evaluation indexes and conduct experiential assessments.ResultsThe UX evaluation results of existing schemes are compared with the proposed design scheme of the intelligent guidance and internet hospital. The findings indicate that the UX evaluation of Internet‐based medical services with the proposed method outperforms the existing schemes.ConclusionsOn the one hand, UX research of Internet‐based healthcare products can significantly enhance service satisfaction for patients utilizing online medical treatments. On the other hand, the analysis of experience‐based evaluation empowers designers to refine and improve UX design of Internet‐based medical services. Such research endeavors are critical for enhancing the overall quality of service offerings and elevating user satisfaction in the digital healthcare landscape.