Big data meets sustainable marketing: A new integrated curriculum for hospitality education

Author:

Horng Jeou-Shyan,Liu Chih-Hsing,Chou Sheng-Fang,Yu Tai-Yi,Elegance Chang Ya-Hui,Hu Da-Chian

Funder

National Science and Technology Council

Ministry of Science and Technology, Taiwan

Publisher

Elsevier BV

Reference82 articles.

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