First impressions vs. The Peak-End Rule: Episodic evaluations in a service experience and the moderating effect of retrospective delay-Reference-Cited by-同舟云学术

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First impressions vs. The Peak-End Rule: Episodic evaluations in a service experience and the moderating effect of retrospective delay

Published:2024-12 Issue: Volume:185 Page:114899
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

McCullough Heath^ORCID,Padgett Daniel^ORCID,Han Sumin^ORCID,Lee Kang,Martin David S.,Bourdeau Brian L.

Publisher

Elsevier BV

Reference115 articles.

1. Toward a histology of social behavior: Judgmental accuracy from thin slices of the behavioral stream;Ambady;Advances in Experimental Social Psychology,2000

2. Half a minute: Predicting teacher evaluations from thin slices of nonverbal behavior and physical attractiveness;Ambady;Journal of Personality and Social Psychology,1993

3. Primacy effects in personality impression formation using a generalized order effect paradigm;Anderson;Journal of Personality and Social Psychology,1965

4. Cause marketing effectiveness and the moderating role of price discounts;Andrews;Journal of Marketing,2014

5. Gestalt characteristics of experiences: The defining features of summarized events;Ariely;Journal of Behavioral Decision Making,2000

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