Consumer attention to price in social commerce: Eye tracking patterns in retail clothing
Author:
Publisher
Elsevier BV
Subject
Marketing
Reference48 articles.
1. Faces retain attention;Bindemann;Psychonomic Bulletin and Review,2005
2. Predicting human gaze using low-level saliency combined with face detection;Cerf,2008
3. Exploring the effect of the human brand on consumers' decision quality in online shopping: An eye-tracking approach;Chae;Online Information Review,2013
4. Does in-store marketing work? Effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase;Chandon;Journal of Marketing,2009
5. Exploring human images in website design: A multi-method approach;Cyr;MIS Quarterly,2009
Cited by 80 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. All eyes on me: Predicting consumer intentions on social commerce platforms using eye-tracking data and ensemble learning;Decision Support Systems;2023-12
2. Towards a Robust Solution for the Supermarket Shelf Audit Problem: Obsolete Price Tags in Shelves;Progress in Pattern Recognition, Image Analysis, Computer Vision, and Applications;2023-11-27
3. The Intertwining Effect of Visual Perception of the Reusable Packaging and Type of Logo Simplification on Consumers’ Sustainable Awareness;Sustainability;2023-08-31
4. Factors determining fashion clothing interest and purchase intention: A study of Generation Z consumers in India;Fashion, Style & Popular Culture;2023-06-08
5. Customer experience in social commerce: A systematic literature review and research agenda;International Journal of Consumer Studies;2023-05-24
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3