Countries’ green brands within the context of sustainable development goals

Author:

Lyulyov Oleksii,Pimonenko TetyanaORCID,Chen YangORCID,Kwilinski AleksyORCID,Yana UsORCID

Funder

Ministry of Education and Science of Ukraine

Publisher

Elsevier BV

Reference86 articles.

1. Natural capital protection indicators: Measuring performance in achieving the Sustainable Development Goals for green growth transition;Acosta;Environmental and Sustainability Indicators,2020

2. American Marketing Association. (2022). Branding, available at, https://www.ama.org/topics/branding/, referred on 10 of September 2022

3. Nation Branding: A continuing theme;Anholt;Journal of Brand Management,2002

4. From nation branding to competitive identity–The role of brand management as a component of national policy;Anholt,2008

5. Country brand equity: The decision making of corporate brand architecture in cross-border mergers and acquisitions;Barua;Sustainability (Switzerland),2020

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