Metaverse is not my cup of tea! An investigation into how personality traits shape metaverse usage intentions

Author:

Kumar AmanORCID,Shankar AmitORCID,Nayal PreetiORCID

Publisher

Elsevier BV

Subject

Marketing

Reference140 articles.

1. A cross cultural investigation of retailers commitment to CSR and customer citizenship behaviour: the role of ethical standard and value relevance;Abdelmoety;J. Retailing Consum. Serv.,2022

2. The Internet's effect on personality traits: an important casualty of the “Internet addiction” paradigm;Aboujaoude;J. Behav. Addict.,2016

3. Online service failure: antecedents, moderators and consequences;Adil;J. Serv. Theory Practice,2022

4. Relationship marketing in A B2C context: the moderating role of personality traits;Adjei;J. Retailing Consum. Serv.,2010

5. A conceptual framework for determining metaverse adoption in higher institutions of gulf area: an empirical study using hybrid SEM-ANN approach;Akour;Comput. Educ.: Artif. Intell.,2022

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