Store of the future: Towards a (re)invention and (re)imagination of physical store space in an omnichannel context

Author:

Alexander Bethan,Blazquez Cano Marta

Publisher

Elsevier BV

Subject

Marketing

Reference89 articles.

1. “Commerce, culture and experience convergence: fashion's third places”;Alexander;J. Serv. Mark.,2019

2. Futurising the physical store in the omnichannel retail environment;Alexander,2019

3. Retail environments;Alexander,2016

4. Multi-sensory fashion retail experiences: the impact of sound, smell, sight and touch on consumer-based brand equity;Alexander,2016

5. Convergence of physical and virtual retail spaces: the influence of technology on consumer in-store experience;Alexander,2017

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