The effect of motivational orientation over arousal-shopping response relationship-Reference-Cited by-同舟云学术

The effect of motivational orientation over arousal-shopping response relationship

Published:2014-03 Issue:2 Volume:21 Page:158-167
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Afonso Vieira Valter,Vaz Torres Claudio

Publisher

Elsevier BV

Subject

Marketing

Reference44 articles.

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5. State vs. action orientation and the theory of reasoned action: an application to coupon usage;Bagozzi;J. Consum. Res.,1992

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