Role of Social Media in the COVID-19 Pandemic

Author:

Aggarwal Kriti1,Singh Sunil K.1ORCID,Chopra Muskaan1,Kumar Sudhakar1

Affiliation:

1. Chandigarh College of Engineering and Technology, India

Abstract

Today, social networks and media have become an integral part of everyone's daily existence. The rising popularity of social media has increased tenfold during the times of COVID-19 when people were forced to isolate following social distancing norms. Between July 2020 and July 2021, active social users grew to 520 million. The COVID-19 crisis has resulted in the usage of digital platforms not only for entertainment purposes but also for educational and corporate reasons. Hence, the spread of information has increased excessively on every social media platform. This has resulted in an equal rise of false information. The term infodemic was widely introduced during COVID-19 to explain the harmful effects of misinformation through social media. The chapter, hence, argues that the advantages of social media surpasses the dangers of misinformation. It discusses the role of COVID-19 in digitalization and how social media has helped in provision of various industries.

Publisher

IGI Global

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