Fostering consumer acceptance of smart glasses: the moderating role of price sensitivity-Reference-Cited by-同舟云学术

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Fostering consumer acceptance of smart glasses: the moderating role of price sensitivity

Published:2024-07-04 Issue: Volume: Page:1-14
ISSN:0953-7325
Container-title:Technology Analysis & Strategic Management
language:en
Short-container-title:Technology Analysis & Strategic Management

Author:

Ciunova-Shuleska Anita¹,Osakwe Christian Nedu²³,Palamidovska-Sterjadovska Nikolina¹,Ogunmokun Oluwatobi A.⁴,Adeola Ogechi⁵⁶

Affiliation:

1. Faculty of Economics, Ss. Cyril and Methodius University in Skopje, Skopje, North Macedonia

2. Rabat Business School, International University of Rabat, Rabat-Sale, Morocco

3. University of Pretoria's Gordon Institute of Business Science, Johannesburg, South Africa

4. Chester Business School, University of Chester, Chester, UK

5. Lagos Business School, Lagos, Nigeria

6. University of Kigali, Kigali, Rwanda

Publisher

Informa UK Limited

Link

https://www.tandfonline.com/doi/pdf/10.1080/09537325.2024.2372780

Reference50 articles.

1. Emotions, perceived risk and intentions to adopt emerging e-banking technology amongst educated young consumers

2. Google glass adoption in the educational environment: A case study in the Gulf area

3. Technology acceptance drivers for AR smart glasses in the middle east: A quantitative study

4. The low effect of perceived risk in the relation between hedonic values and purchase intention

5. Mobile payments adoption by US consumers: an extended TAM

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