Social Value of Marketing: A Bibliometric Analysis-Reference-Cited by-同舟云学术

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Social Value of Marketing: A Bibliometric Analysis

Published:2024-05-15 Issue: Volume: Page:1-30
ISSN:1049-5142
Container-title:Journal of Nonprofit & Public Sector Marketing
language:en
Short-container-title:Journal of Nonprofit & Public Sector Marketing

Author:

Soares Júnior Atílio Peixoto¹,Espanhol Cintia Araujo¹,Mainardes Emerson Wagner¹^ORCID,Sepulcri Lara Mendes Christ Bonella¹

Affiliation:

1. Management, FUCAPE Business School, Vitória, Brazil

Funder

Instituto FUCAPE de Tecnologias Sociais

Fundacao de Amparo a Pesquisa do Espirito Santo

Fundacao para a Ciencia e Tecnologia

Conselho Nacional de Desenvolvimento Cientifico e Tecnologico

Publisher

Informa UK Limited

Link

https://www.tandfonline.com/doi/pdf/10.1080/10495142.2024.2353382

Reference138 articles.

1. Consumer preferences towards animal-friendly fashion products: an application to the Italian market

2. How the social entrepreneurship business model designs in South Africa create value: A complex adaptive systems approach;Akinboade O. O. A.;Journal of Entrepreneurship in Emerging Economies,2023

3. Use and social value in peer-to-peer prosumption communities

4. Disgust images and nonprofit children’s causes

5. Gendered perceptions of experiential value in using web‐based retail channels

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