Negative Online Reviews and Manager Response: Applying Expectancy Disconfirmation Theory in a CMC Context
Author:
Publisher
Informa UK Limited
Subject
Linguistics and Language,Language and Linguistics,Communication,Education
Link
https://www.tandfonline.com/doi/pdf/10.1080/08934215.2022.2154815
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1. Whose online reviews to trust? Understanding reviewer trustworthiness and its impact on business
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3. The Role of User-Generated Content in Tourists' Travel Planning Behavior
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