Activity-Based Segmentation of Canadian Domestic Pleasure Travelers to New Brunswick
Author:
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management
Link
http://www.tandfonline.com/doi/pdf/10.1080/15256480.2011.590736
Reference33 articles.
1. Effective destination marketing through market segmentation by travel and leisure activities
2. Travel Motivations of Japanese Overseas Travelers: A Factor-Cluster Segmentation Approach
3. Activity Based Segmentation on Pleasure Travel Market of Hong Kong Private Housing Residents
4. Tourism Market Segmentation in Michigan's Upper Peninsula:
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