Source credibility and response to fear‐arousing communications

Author:

Hewgill Murray A.,Miller Gerald R.

Publisher

Informa UK Limited

Reference7 articles.

1. Studies on the use of fear appeals: A summary and analysis

2. Berlo, David K. and Lemert, James B. 1961. “An Empirical Test of a General Construct of Credibility”. paper presented at the SAA Convention. Dec.291961, New York.

3. Osgood, Charles E., Suci, George J. and Tannenbaum, Percy H. 1957.The Measurement of Meaning, 37Urbana: University of Illinois Press.

4. Siegel, Sidney. 1956.Nonparametric Statistics for the Behavioral Sciences, 184–194. New York: McGraw‐Hill Book Co., Inc.

5. Wilcoxon, Frank. 1949.Some Rapid Approximate Statistical Procedures, 4–5. New York: American Cyanamid Company.

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