Author:
Adaji Ifeoma,Oyibo Kiemute,Vassileva Julita
Publisher
Springer International Publishing
Reference29 articles.
1. Adaji, I., Oyibo, K., Vassileva, J.: Consumers’ need for uniqueness and the influence of persuasive strategies in E-commerce. In: International Conference on Persuasive Technology, Waterloo, pp. 279–284 (2018)
2. Adaji, I., Oyibo, K., Vassileva, J.: Shopper types and the influence of persuasive strategies in e-commerce. In: International Workshop on Personalized Persuasive Technology, Waterloo, pp. 58–65 (2018)
3. Adaji, I., Oyibo, K., Vassileva, J.: The effect of gender and age on the factors that influence healthy shopping habits in e-commerce. In: Proceedings of the 26th Conference on User Modeling, Adaptation and Personalization - UMAP 2018, Singapore, pp. 251–255 (2018)
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5. Adaji, I., Vassileva, J.: Perceived effectiveness, credibility and continuance intention in e-commerce. A study of Amazon. In: Proceedings of 12th International Conference on Persuasive Technology, Amsterdam, pp. 293–306 (2017)
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