Augmented Reality: The Proposed Moderating Role of Hedonic and Utilitarian Motivations on the Intention to Visit a Destination-Reference-Cited by-同舟云学术

Augmented Reality: The Proposed Moderating Role of Hedonic and Utilitarian Motivations on the Intention to Visit a Destination

Published:2019 Issue: Volume: Page:1065-1073
ISSN:2198-7246
Container-title:Strategic Innovative Marketing and Tourism
language:
Short-container-title:

Author:

Aziz Nergis,Friedman Barry A.

Publisher

Springer International Publishing

Link

http://link.springer.com/content/pdf/10.1007/978-3-030-12453-3_123

Reference48 articles.

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5. Adhani NI, Rambli DRA (2012) A survey of mobile augmented reality applications. In: 1st International conference on future trends in computing and communication technologies, pp 89–96

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